Local Search Engine Optimization - Local Business SEO SC
Your business should have some top keywords which are used by the users in the search engines when looking for business of your kind. Business can have informal names with keywords which would help new customers find them easily. Name your business having first alphabets as some local search engines show search results in alphabetical order. This means that persons who uses letter 'A' to start their business names may get more prominence in search results than businesses names starting with lower letters.
Have your business near to the center of the city as some local search engines show local results according to the center point of the city area. If the business address is near to center point than local search engines may rank you higher in the results. Change your street address that have keywords relating to your business. If you are a big businessmen or has heavy political clout than you can have the street address changed that have keywords of your business and can be beneficial to you.
Local Seach for Businesses
Here are a few quick facts and some simple tips for small businesses looking to maximize results on a shoestring budget.
- 40% of searches have local intent, but fewer than 7% have local modifiers (Ian White, Urban Mapping)
- Potentially 500 million local searches on Google per month
- Search engines will try to gauge local intent on general searches like “restaurants” or “theaters” to provide users with the most relevant results
- The “New” Local Search shows the 10-pack of local listings, which defaults to the #1 or #4 listing for all local searches
- The 10-pack levels the playing field for mom and pops
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